Business information systems
AUTOR: Paul Bocij, Andrew Greasley, Simon Hickie
TÍTULO: Business information systems : technology, development and management for the modern business
RESUMO: In order to run a successful business, today's manager needs to combine business skills with an understanding of information systems and the opportunities and benefits that they bring to an organisation. Starting from basic concepts, this book provides a comprehensive and accessible guide to: understanding the technology of business information systems; cgoosing the right information systems for an organisation; developing and manageing an efficient business information system; employing information systems strategically to achieve organisational goals.